Looking to plan something special to chase away the January blues? Cadbury World is a daim-good option to keep yourself and your family entertained during the rainy months.
The Birmingham-based attraction is hugely popular among adults and children alike ushering in over 600,000 visitors every year.
Throughout the visit, guests are invited to take a deep dive into the history of chocolate making and learn what it takes to be the UK’s leading chocolate brand.
You’ll travel through the Aztec jungles to see how chocolate was first discovered, journey into the Victorian era to see about how Cadbury came to be, and take a trip down memory lane with all of Cadbury’s past adverts.
There are of course plenty of taste tests along the way and you’ll have a chance to try rides like the 4D Chocolate Adventure and the brand-new Cadbury Chocolate Quest. All ending up with a visit to the Cadbury Shop.
But while that all sounds tempting and delicious, you brain might also be ringing with the word ‘expensive’. With that in mind, we’ve compiled a list of all the ways you can save money on a ticket to Cadbury World.
For more deals, here’s how to get cheap Chessington tickets, how to get cheap Alton Towers tickets and how to get cheap Thorpe Park tickets.
Get a free Merlin Annual Pass when you book a short break at selected attractions
If you want unlimited access to Cadbury World, you can get that with the Merlin Annual Pass. From now until 1st March, you can get your hands on a Merlin Annual Pass, usually worth £139, completely for free.
To take advantage of the Stay for a Day, Play for a Year offer, all you have to do is book a short break at selected accommodation across Merlin attractions and you’ll get your pass included.
The attractions included in this deal are LEGOLAND® Windsor Resort, Alton Towers Resort, Chessington World of Adventures, Thorpe Park, and Warwick Castle, and the offer is valid for trips booked before 26th June.
Get a free Merlin Annual Pass when you book a short break at Warwick Castle
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How much are Cadbury World tickets?
The cost of Cadbury World tickets depends on which day you book. On a week-day, tickets start at £19 for off-peak times, but then go up to £25 or £27. For weekends, entry costs between £22 and £28 depending on the time slot.
Tickets must be booked in advance, however if you’re not sure on timings, you can always book an Anytime Day Entry ticket for £33. You can also book a ticket on the day, which will set you back £28.
Cadbury World ticket offers at a glance
Best Cadbury World ticket offers and discounts for 2026
Save up to 32% on Cadbury World tickets
If you pick the right time-slot for Cadbury World entry, you could be saving up to 32% on the price of your ticket. For example, while an Anytime Day ticket costs £28, an off-peak mid-week booking costs £19.
Save up to 32% on Cadbury World tickets
Get the Adult and Toddler ticket for just £19
For a limited time Cadbury World has brought back its Adult and Toddler voucher for just £19. These tickets are available from Monday to Friday and are perfect if you have a child who’s aged 0-5.
Normally tickets for children aged 2-15 cost at least £18, and an adult ticket costs at least £22.50, so with this you’re essentially paying the price of one child ticket.
Get the Adult and Toddler ticket for just £19
Students get £16 off entry
Student tickets to Cadbury World cost just £12, which saves you anywhere between £7 and £16 on entry. As long as you have a valid student ID you can book any mid-week time slot and make a huge saving.
Locals save up to 50%
For a limited time only, the following postcodes will be eligible to a 50% discount on entry to Cadbury World:
- B (Birmingham)
- CV (Coventry)
- WS (Walsall)
- WV (Wolverhampton)
- DY (Dudley)
Enter your postcode at the beginning of the purchasing process and you’ll be shown available tickets. Bear in mind that your postcode must match your billing address.
Get afternoon tea and entry to Cadbury World for £29.95
Enjoy a delicious afternoon tea (heavily chocolate-themed, of course), plus entry to Cadbury World and access to the Cadbury World Shop and African Adventure Play Area for just £29.95.
Or, if you want to take things up a notch, you can choose the Character Afternoon Tea option and dine with iconic Cadbury characters like Freddo and the Cadbury bunny, all for just £10 more (less for children aged between 5 and 15).
Get 30% off with Birmingham multi-attraction tickets
If you’re based in the midlands, or planning a longer visit, why not take advantage of the Multi-Attraction Pass? You can either get tickets to Cadbury World and one other attraction for 25% off, or Cadbury World and two other attractions for 30% off.
These attractions could be: National SEA LIFE Centre Birmingham, LEGOLAND Discovery Centre Birmingham or Warwick Castle.
Get 30% off with Birmingham multi-attraction tickets
Get over 200 days’ entry with the Merlin Annual Pass
The Merlin Annual Pass gives you access to some of the UK’s biggest attractions, including Cadbury World, Chessington and Alton Towers. With prices starting at £139, you can get the Discovery Pass, which gives you over 200 days entry to any of the attractions available.
Or, you can upgrade to the Gold, or Platinum passes, which give you 300, 340 and 364 days respectively, and extra perks like free parking and a discount on fast track vouchers.
Save 1/3 on entry with National Rail
National Rail offers 1/3 off entry when you travel by train and book your tickets through the National Rail site.
Save 1/3 on entry with National Rail
Cheapest prices guaranteed with an experience voucher
Not sure what day to book? Well, if you buy a Cadbury World gift experience at Buyagift or Virgin Experience Days, you have the flexibility of choosing your dates later on.
Plus, you can buy the tickets in bundles which start at the cheapest entry price, for instance the two adults voucher costs £47.50, so £23.75 a ticket.
Enjoy a summer stay in Birmingham with prosecco and Cadbury World entry
If you want to take your Cadburys World experience to the next level, then why not check out this hotel deal at Virgin Experience Days? Spend a night at the AC Hotel by Marriott in a room overlooking the canals along with a bottle of prosecco to enjoy.
The next day you’ll enjoy a tasty breakfast before heading out to explore the city and, of course, visit Cadbury World.
How to get to Cadbury World
Cadbury World is on the south side of Birmingham just off the M5 and M42. If you are driving then parking is free of charge, however, you may have to pay for passing through the Birmingham Clean Air Zone.
Otherwise, the nearest train station is Bourneville, just a 15 minute walk away from the site. This station is served by the Cross-City Line from Birmingham New Street station, which in turn you can get to from Central Birmingham, London and Coventry.
You can also check out how to get cheap Harry Potter Studio tour tickets, how to get cheap London Eye tickets and how to get cheap Disneyland Paris tickets.