It Costs So Much to Run ChatGPT That OpenAI Is Losing Money on $200 ChatGPT Pro Subscriptions
“People use it much more than we expected.” Fiscal Shortage While trying its darndest to become profitable, OpenAI is still falling comically short — which, since it’s the 800-pound gorilla in the nascent AI industry, should probably give pause to its rivals both large and small. In a post on X-formerly-Twitter, CEO Sam Altman admitted an “insane” fact: that the company is “currently losing money” on ChatGPT Pro subscriptions, which run $200 per month and give users access to its suite of products including its o1 “reasoning” model. “People use it much more than we expected,” the cofounder wrote, later adding in response to another user that he “personally chose the price and thought we would make some money.” Though Altman didn’t explicitly say why OpenAI is losing money on these premium subscriptions, the issue almost certainly comes down to the enormous expense of running AI infrastructure: the massive and increasing amounts of electricity needed to power the facilities that power AI, not to mention the cost of building and maintaining those data centers. Way back …