How Designer Bags Became the New Male Status Symbol
This summer’s FIFA World Cup yielded some of the most cutthroat competition the sports world has ever seen. I’m speaking, of course, about the global battle for bag supremacy. Star footballers Jude Bellingham, Kylian Mbappé, and Virgil van Dijk stepped off planes with luxury bags costing more than most mortgage payments. Spanish wunderkind Lamine Yamal strolled through stadiums carrying an all-star lineup, including a Dior Archie and an enormous tweed Chanel shopping tote. But it was Erling Haaland, Norway’s Viking-like striker, who stole the golden man bag (and blew up social feeds) for his rotation of rare Hermès HACs, the French house’s elongated predecessor to the almighty Birkin. Together, these men pushed the Age of Bag Enlightenment to new heights. To put it another way: Guys are into bags. Luxe bags. Sumptuous bags. Rare unicorn bags. For a subset of fashion-aware men, they are the equivalent of collecting watches or vintage Porsche 911s: a hobby, a reason to nerd out, a statement, and a flex all in one. For a few years now, famous faces …








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