If you haven’t heard of Byredo, your nostrils have yet to be blessed by one of the best fragrance houses in the game. Founded in Stockholm by Ben Gorham two decades ago, the brand offers a diverse array of high-quality scents—woody, floral, leathery, etc.—that appeal to anyone and everyone, no matter their preference for fragrance notes. The brand used to have a reputation for subtlety, but its absolu line (a collection of their most intense expressions) flips that on its head with scents that last all day and get better as the hours wear on.
We’ve explained the difference before, but depending on how much of a percentage of perfumed oils is used in the product, a brand will distinguish its fragrance as an eau de parfum, eau de toilette, or (what we’re talking about) absolu de parfum. The latter denotes a deeply concentrated fragrance that has rich, longer-lasting key notes that you won’t have to reapply throughout the day—if at all. Byredo offers a grip of its most popular fragrances as absolu de parfums: here’s how they stack up.
Our Top Picks From Byredo’s Boldest Fragrance Line
Best for Summer: Gypsy Water Absolu de Parfum
Byredo
Gypsy Water Absolu de Parfum
Bergamot is one of the most popular category of fragrances, and Gypsy Water is the exact kind of fragrance that will appeal to those who are already fans of the note while broadening their horizons thanks to a carefully thought-out concoction bringing in hints of pine, woods, and baking spices. This is the type of scent that’ll have people asking you what you’re wearing—and then asking for a link to get one for themselves.