All posts tagged: Neeru talk

How to Keep Time: How to Look Busy

How to Keep Time: How to Look Busy

Many of us complain about being too busy—and about not having enough time to do the things we really want to do. But has busyness become an excuse for our inability to focus on what matters? According to Neeru Paharia, a marketing professor at Arizona State University, time is a sort of luxury good—the more of it you have, the more valuable you are. But her research also revealed that, for many Americans, having less time and being busy can be a status symbol for others to notice. And when it comes to the signals we create for ourselves, sociologist Melissa Mazmanian reveals a few myths that may be keeping us from living the lives we want with the meaningful connections we crave. Listen and subscribe here: Apple Podcasts | Spotify | YouTube | Google Podcasts | Pocket Casts The following transcript has been edited for clarity: Becca Rashid: Ian, I was having lunch with a friend last weekend who was trying to organize a birthday party for her colleague. Ian Bogost: Okay; great. Rashid: …