SEO Guy Mocks Google for Deindexing His “Gibberish” AI Sites
Earlier this month, Google — the web’s monopolistic landlord slash organizer slash feudal ruler — announced a major spam policy shakeup. Given that algorithmic search updates are often very boring, they don’t always make big media waves. But these updates, which largely read as a response to the rise of mass-produced AI-generated drivel proliferating across the internet, have been a big deal. And the spammier side of the SEO industry is feeling the squeeze. “The manual action I got — they hit me with a ‘pure spam,’ and they also used wordings such as ‘automatically-generated gibberish,’ which is pretty intense,” Jacky Chou, a well-followed search engine optimization (SEO) guy, laments in a YouTube video about the updates titled “I GOT CLAPPED (Google March Spam Update). “Um,” he continues, “I’ll wear that proudly, I think.” In a follow-up video, he mocks people who follow Google’s guidelines. “Alright guys, in light of recent events, I’ve decided to do everything the right way. I’m no longer going to spam the internet with AI content because it’s not profitable …